Woolworths Trade Partner of the Year Awards 2024

Woolworths is Australia’s largest supermarket chain and each year they acknowledge their national and international suppliers at the Trade Partner of the Year Awards. Held at ICC Sydney, the event plays homage and host to hundreds of suppliers who have demonstrated excellence in their industry. My role in this project was the art direction and design of the 2024 identity with its rollout across various collateral and media.

Also included in this project was the design of the award trophies. The trophies were handcrafted from Tasmanian hardwoods by the West Moonah Community Shed in Tasmania, a not-for-profit initiative associated with the West Moonah Neighbourhood House. The Community Shed offers a supportive and inclusive environment for people with disabilities, providing opportunities for personal development, skill-building, and social connection.

Studio ©2024 Redjelly

Photography by Dominic Kieler

Trade Partner of the Year Awards 2024 identity

Stage banner

Presentation screen

Awards presentation by Woolworths CEO, Amanda Bardwell

Awards presentation by Woolworths CEO, Amanda Bardwell and Chief Commercial Officer, Paul Harker

Trade Partner of the Year Awards 2024 Winners – Coca-Cola Europacific Partners

Good times for Baiada – the winners of the Better Tomorrow Award

Nomination handbook

Nomination handbook

Nomination handbook

Trophies

Trophy detail

Trophy detail

Paul Harker at West Moonah Community Shed for the making of the trophies

Meet the members of the West Moonah Community Shed who helped make the trophies for Woolworths Trade Partner of the Year Awards 2024

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